1 min read
Home Builder Marketing: Developing Your Persona
There’s an old marketing adage that says: “People don’t buy from businesses. They buy from people.” It’s just as true today as it ever...
Remodeler Marketing (7)
2 min read
If Your Remodeling Company Isn't Talking About Cost, You're Missing Valuable Leads - Here's Why
There are several reasons you should be talking about the cost of your remodeling services before consumers ever contact you. Talking about money...
2 min read
How to Start the Cost Conversation to Nurture Leads and Close More Sales
We get it - talking about the cost of your products and services can be scary. You don’t want to scare off potential customers or give away your...
3 min read
How Home Remodelers Can Combat Negative Reviews
As a home remodeler, the last thing you want to see is a negative review on Google. Negative reviews can deter potential customers from choosing your...
2 min read
How to Find People Who Need Your Remodeling Services Without the Uncertainty of Word of Mouth
While word-of-mouth and newspaper advertisements have been the go-to marketing method for remodelers for decades, times have changed. What was once...
3 min read
The Benefits of Using Instagram for Your Home Building or Remodeling Business
With over 500 million daily active users, Instagram provides an incredible platform for builders and remodelers to connect with both potential and...
1 min read
Does Pay-Per-Click Pay for Builder and Contractor Marketing?
Builders and contractors have an increasing arsenal of tools they can draw upon to generate leads and business. At a time when money is tight (which,...
3 min read
Should You Use Live Chat On Your Remodeling Website? We Weigh the Pro’s and Con’s
You may have seen ‘Live Chat’ while browsing the web before. Usually, a friendly looking face pops up in the corner and says “Hi! How May I Help...
2 min read
Getting Paid: 4 Legal Tools for Contractors
This is a guest post from Andrew Kurpanek, attorney at Robinson & Henry.It's not always easy getting your customers to pay, especially if they are...
2 min read
What Makes Your Remodeling Company Unique?
One of the keys to any kind of marketing is communicating your Unique Selling Proposition (USP). Like any other business, as a remodeling business...
