2 min read
What Makes for a Good Internet Homebuilder Lead?
If you’re responsible for the marketing that sends leads to your sales team you may have run into the claim from the sales guys that, “Internet leads...
Remodeler Marketing (6)
2 min read
Does Your Remodeling Business Have a Process for Qualifying Interested Prospects?
If you’ve been in the home remodeling business for a while you know that not everyone looking for a remodeler is a good fit for you. Some “prospects”...
2 min read
Home Builders: Are You Prepared for the Next Downturn?
Most home builders have to be somewhat encouraged with the way the housing market has been headed lately. As The New York Times reports, “The Housing...
2 min read
3 Marketing Strategies Remodelers Can Use With Past Clients
If you’re a remodeler, you’re probably looking for new ways to win new business. But what if that new business could come from a source that already...
1 min read
Why Some Home Builders Get All the Good Referrals
We all know how important referrals are in any business. But in the homebuilding business referrals are particularly important. After all, if you’re...
2 min read
How to Fix a Terrible Home Builder Website
As a home builder, your website is one of the most powerful marketing tools at your disposal. It’s fast, it’s relatively inexpensive, and it can be...
2 min read
Why Your Current Marketing Budget Won’t Sell More Homes (And What You Can Do About It)
Smart homebuilders know the important role good marketing plays in the success of their business. But when it comes to setting their marketing budget...
2 min read
3 Contractor Marketing Ideas to Generate More Traffic and Leads
If you’ve been a contractor for a while, you know that being busy isn’t the same thing as getting things done. Sweeping the floor isn’t the same...
2 min read
4 Keys to Home Builder Marketing Success: A Case Study
As marketing professionals who specialize in helping builders maximize their marketing efforts, we’re often asked to give people a quick overview (in...
2 min read
As a Professional Remodeler How Do You Compete with “Chuck in a Truck”?
We interact with reputable remodelers day-in and day-out. One of the most common questions these remodelers ask is: “How do we distinguish ourselves...
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