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The Remodeler Marketing Blog

by Builder Funnel

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Home Builder Marketing (4)

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4 min read

Three Sets of Digital Marketing Metrics Your Home Building Business Can't Ignore

You may think analytics and measuring data is overwhelming, and as a home builder, you may even shy away from looking at the marketing numbers. However, the data tells a story of how you can generate more leads. Let’s take a look at a few common inbound...

Home Builder Marketing

1 min read

Home Builder Marketing: Developing Your Persona

There’s an old marketing adage that says: “People don’t buy from businesses. They buy from people.” It’s just as true today as it ever was—particularly if you’re talking about marketing to someone who is looking to build or remodel a home. But what does...


3 min read

The Benefits of Using Instagram for Your Home Building or Remodeling Business

With over 500 million daily active users, Instagram provides an incredible platform for builders and remodelers to connect with both potential and current customers. Unfortunately, it is often overlooked in favor of Facebook or Twitter because many are...


6 min read

How to Attract Qualified Leads for Builders, Remodelers, and Contractors

A simple title for a not-so-simple topic - How to Find Qualified Leads for Builders, Remodelers, and Contractors.

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3 min read

Should You Use Live Chat On Your Remodeling Website? We Weigh the Pro’s and Con’s

You may have seen ‘Live Chat’ while browsing the web before. Usually, a friendly looking face pops up in the corner and says “Hi! How May I Help You?” or something to that effect. Live chat allows you to reach customers at their peak interest and offers...


2 min read

30 Home Builder Marketing & Sales Statistics from this Year's 2017 Report

UPDATE: The 2020 State of Home Builder Marketing Report is now live.

1 min read

How Will Inbound Marketing Help Me Sell Custom Homes?

Most custom home builders would much rather focus on the actual work of building a home than trying to find potential customers to buy that home. Of course, most builders who have survived previous tumultuous years in the housing industry are well aware...

2 min read

How to Create a Content Marketing Plan for Your Home Builder Blog

I’ve heard home builders describe the two most difficult things about creating a consistent and effective blog for their companies: 1) Getting started, and 2) Keeping it going.

2 min read

Worried About Information Overload for Your Prospective Home Buyers? Don’t Be!

There may be times when you feel like you’re pumping out content and information for your home building business at a furious pace. At those moments, you may even say to yourself, “Aren’t my prospects getting sick and tired of this stuff? I know I am!”

2 min read

Home Builders: Are You Segmenting and Staying in Touch with Leads?

As a home builder, you probably deliver the same quality and attention to detail to all of your customers. That’s a great thing—and something that helps build your reputation. But when it comes to your leads, it’s something you really don’t want to do.


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