If you’ve invested in content marketing for some time, you know how difficult it can be to brainstorm fresh, compelling ideas for blog content, post after post. In fact, there’ll be some days where you feel like you’re recycling content that you’ve previously published. To consistently improve lead conversion and grow your business, you need to consistently provide content, but also remain fresh and ahead of your industry.
UPDATE: The 2020 Home Builder Marketing Report is now live! 
The 2019 State of Home Builder Marketing Report is now live and we've pulled some of the top takeaways to help you on your way to home builder marketing and sales success. In the report we saw a variety of new tactics being implemented, mistakes being made, and opportunities being missed by home builders from across the US and Canada.
UPDATE: The 2020 State of Home Builder Marketing Report is now live! 
The third annual State of Home Builder Marketing Report is now live and we've pulled some of the top stats to help you with your marketing and sales in 2019 and 2020. Download the full report to see all the stats and get our expert opinions and advice on where you should be spending your time and effort this year.
It seems like there is always a new social trend to keep up with and as the world of digital marketing is ever evolving, there IS always something new to help your business succeed in the digital space. With the downfall of Google+, Google My Business has risen.
Having a list of prospective customers is only the first step in generating solid home building leads. It doesn’t mean you’re going to get business from all of them. And unless you have a good lead follow up process or the time and resources to spend following up on every single one, your conversion rate is likely to be low-to-nothing. Few customers come to you by themselves, without any help from you. So what do you do if you’re a home renovation contractor with a few laborers and even fewer admin and sales staff? Automate your follow ups.
