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Spencer Powell

Spencer is a marketer, doubles volleyball player, and a Chipotle super fan.

6 min read

The Top 21 Construction Podcasts to Listen to in 2022

There is no doubt that podcasting has exploded, and with good reason. What other method allows you to get focused, current content on the subject of your choice that you can consume on the run? Whether walking the dog, driving to a job site, or...

4 min read

15 Remodeler Marketing & Advertising Ideas for 2022

If you’ve been less than impressed with the performance of your remodeling marketing efforts of late, perhaps it’s time to try something new. However, if you’re tired of the “throw-something-against-the-wall-to-see-if-it-will stick” approach, we’d like...

4 min read

How to Create a Remodeler Marketing Plan for 2023

Creating a marketing plan for your remodeling company is not a difficult task. But, it is a task that requires some thought and planning in order to execute it properly. We have all heard the old saw “if you don’t know where you are going, any road will...

14 min read

246 of America’s Biggest Home Builders on Social Media: Facebook, Instagram, and Houzz

Social media is becoming more and more important for home builders.  These channels are a great way to engage with your audience, exposure your brand, and - more importantly - drive website traffic.  In this blog, we’ve compiled social networks for 250...

2 min read

How to Generate Free Contractor Leads in 2022

In this article, we're going to discuss how to get free contractor leads. If you're looking to generate no-cost leads as a general contractor, it probably means you have more time than money at the moment. Lead generation always requires one or the other...

15 min read

The Essential Guide to Email Marketing for Home Builders, Remodelers, and Contractors

Email marketing is one of the most powerful tools that you have as home builders, remodelers, and contractors. With email marketing, you can reach your prospective clients personally, directly, and—if you’ve done your homework—with information that you ...

3 min read

How Contractors Can Use Marketing Automation to Get More Traffic, Leads, and Sales

Having a list of prospective customers is only the first step in generating solid construction lead generation. It doesn’t mean you’re going to get business from all of them. And unless you have a good lead follow-up process or the time and resources to...

2 min read

7 Instagram Post Ideas for Contractors, Remodelers, and Home Builders

Social media is an essential form of marketing today. In fact, people often discover businesses through Instagram, and most users follow at least one company. To help some of those users discover and follow your contracting remodeling, or home building...

4 min read

Marketing Strategies For Home Builders, Remodelers, and Contractors: Why Social Media Works

There is a reason that more and more companies are using social media to market their products and services: it works. Many longstanding companies are resistant to social media marketing since they have done just fine without for years—maybe even...

4 min read

11 Facebook Post Ideas for Contractors, Remodelers, and Home Builders

There’s an old piece of fishing wisdom that’s been passed on from generation to generation: “If you want to catch fish, fish where the fish are!” The concept holds true for remodeler marketing as well. If you want to snag leads for your contracting,...


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