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2 min read
Email is a very effective marketing method for a top home builder if used properly. Too many emails, and you will be ignored. Too few, and people can too easily forget about you. It can be challenging to strike a happy medium, but learning to use...
4 min read
SEO. Search Engine Optimization. These terms can be frustrating and confusing for many remodelers. Part of the problem is that Google is always...
1 min read
Home remodeling is an industry that depends heavily on reputation and referrals. When it comes to improving their homes, people want to do business...
2 min read
We all love a good underdog story. For you, the story of your small construction company facing off against larger builders is as exciting as it...
3 min read
For many of us, Albert Einstein’s definition of insanity really hits the nail on the head: “Doing the same thing over and over and expecting...
4 min read
“Wake up, it’s revolution time! Gone are the days when you could plan out your marketing and public relations programs well in advance and release...
4 min read
As a remodeler you use a lot of different tools to deliver great results for your clients. The thing is, however, that your business isn’t just about...
2 min read
To have an effective inbound marketing program, including proper social media presence, you absolutely need a great product or service. That goes...
3 min read
“We don’t need no education; we don’t need no thought control,” goes 1979 hit Another Brick in the Wall by Pink Floyd. The trouble is, people do need...
3 min read
As Facebook usage continues to grow, home building companies that aren’t yet taking part in social media marketing for small businesses are going to...
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