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Smart homebuilders know the important role good marketing plays in the success of their business. But when it comes to setting their marketing budget (not their favorite activity in the first place) they scratch their heads and think: “I allocated X...
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As a homebuilder, you know that your clients have different reasons for building a new home.
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If you’ve been a contractor for a while, you know that being busy isn’t the same thing as getting things done. Sweeping the floor isn’t the same...
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As marketing professionals who specialize in helping builders maximize their marketing efforts, we’re often asked to give people a quick overview (in...
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If you’re a community home builder you know that it’s important to stay in front of prospective homeowners with up-to-date, helpful information that...
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We interact with reputable remodelers day-in and day-out. One of the most common questions these remodelers ask is: “How do we distinguish ourselves...
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You may have come to the conclusion that the strengths of your remodeling company lie in actually remodeling someone’s home. You understand the...
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Taking advantage of Search Engine Optimization (SEO) to reach the ideal clients is really nothing new for remodelers. It’s one way folks in the...
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If you haven’t already created a marketing plan for 2017, now is a good time to start. Without a plan, it’s hard to know which steps to take next—and...
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The last time we checked there isn’t actually a category for “Best Home Builder Marketing Video” at the Academy Awards. But if you’re not using video...
