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I’ve heard home builders describe the two most difficult things about creating a consistent and effective blog for their companies: 1) Getting started, and 2) Keeping it going.
1 min read
Video marketing is on the rise. In fact, the algorithm of most social media networks prefers video to still images. We’ve talked before about the...
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One of the challenges remodelers face continually is making sure that their “Leads Bucket” stays full of good leads. You work hard to generate those...
2 min read
As a home builder, you probably deliver the same quality and attention to detail to all of your customers. That’s a great thing—and something that...
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If you’re just sending all of your home builder web traffic to your home page, you are probably missing out on the site’s full conversion potential....
1 min read
Depending on where you live, construction may slow down a bit during the winter months. But If you want to be busy building homes in the spring,...
2 min read
If you are looking for ways to boost your building business’s online exposure, then you might have considered PPC, or more specifically, AdWords. You...
2 min read
Since Google Adwords started back in 2000, pay-per-click (PPC) advertising has been touted as the best way to gain visibility online. But is it best...
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Customers these days want more than just your sales pitch when they are in the process of choosing a homebuilding contractor. Event marketing is one...
2 min read
The whole point of social media marketing is that it’s free. Isn’t it? Well, yes it is, but that doesn’t mean there isn’t a better way to do it.
