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Explore options for growing your remodeling business, get actionable steps to increase revenue and profit, and walk away with valuable insights on your digital presence.
 

Spencer Powell

Spencer is a marketer, doubles volleyball player, and a Chipotle super fan.

Builder-Funnel-The-Importance-of-Customer-Service-in-the-Construction-Industry

2 min read

The Importance of Customer Service in the Construction Industry

Your level of customer service can be the deciding factor for many potential customers that are looking to build or remodel their homes. If you have several poor reviews on Google, Facebook, and other review sites, chances are your potential...

2 min read

Home Builder Marketing: Too Much or Not Enough?

When you market your home building business, you sometimes walk a fine line between not sharing enough information and sharing too much.

2 min read

5 Ways Small Home Builders Can Use Online Marketing to Compete with the Big Companies

No small home builder can afford to ignore online marketing. Over 94% of consumers research products online before setting foot through their front...

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2 min read

5 Top Marketing Automation Tools for Home Builders

Buying a new home or remodeling your current home can be very stressful. So it’s no wonder homeowners are surfing the web to research what to expect...

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2 min read

Small Changes that Make a Big Difference to Home Builder Websites

Having a strong online presence isn’t an option; it’s a necessity. Gone are the “good old days” when a static site, designed more like a brochure,...

2 min read

5 Customer Objections When Buying a New Home...and How To Handle Them

You might be saying to yourself, ‘My customers don’t have objections.’ But the reality is, yes, they do. You just may not realize it because they...

2 min read

What Makes for a Good Internet Homebuilder Lead?

If you’re responsible for the marketing that sends leads to your sales team you may have run into the claim from the sales guys that, “Internet leads...

2 min read

Instagram Marketing 101 for Remodelers [Plus: How to Get Started]

Remodeling is a very visual business. I’m not talking about from your perspective as a remodeler—I’m talking about from your prospective clients’...

1 min read

3 Clever Social Media Campaign Ideas for Home builders

One of the really cool things about social media for Home builders is that there are so many different options. When you’re marketing your home...

2 min read

Does Your Remodeling Business Have a Process for Qualifying Interested Prospects?

If you’ve been in the home remodeling business for a while you know that not everyone looking for a remodeler is a good fit for you. Some “prospects”...

 

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