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The Marketing Blog

for Custom Home Builders & Remodeling Contractors

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How a Positioning Statement Makes You a Client's First Choice

2 min read

How a Positioning Statement Makes You a Client's First Choice

Your positioning statement is one of the most important aspects of your homebuilder marketing. It gives your business strategy a tighter focus, which helps to support the marketing actions you take. So what exactly is a positioning statement? What...

Marketing in 30 Minutes? 3 Quick Wins for Remodeling Companies

3 min read

Marketing in 30 Minutes? 3 Quick Wins for Remodeling Companies

The 2020 State of Remodeler Marketing Report released last month reveals that most remodeling companies aren’t utilizing their website to generate...

inbound marketing for remodelers and builders

2 min read

Inbound Marketing: The #1 Marketing Tactic for Home Builders and Remodelers

Have you been spending money on home builder marketing with little or nothing to show for it? Have you used advertising in the past but were...

4 Types of Emails All Design Build Remodelers Should Send

3 min read

Types of Emails All Design Build Remodelers Should be Sending

As a company promoting a service, rather than an item or a new launch, your approach to email marketing will be different than a traditional big box...

Remodelers: Here's How You Can Turn Your Customers Into Promoters

2 min read

Remodelers: Here's How You Can Turn Your Customers Into Promoters

After you’ve spent months and months designing, planning, constructing, and cultivating a relationship with your client, the final project comes to a...

When, Where, and Why to Include Hashtags in Your Remodeler Marketing

6 min read

When, Where, and Why to Include Hashtags in Your Remodeler Marketing

It's 2022 - are hashtags still relevant? Social media sites are constantly buying each other, changing their algorithms, and evolving their...

The best home builder CRMs

10 min read

The Best Construction CRMs for Home Builders, Remodelers, and Contractors

There's a lot of talk out there about various Customer Relationship Management (CRM) systems, and there are a ton of options to choose from when it...

20 Home Builder Marketing & Sales Stats in 2020

2 min read

20 Home Builder Marketing & Sales Stats in 2020

What are the new trends in home builder marketing? In order to best know how to market a construction company, it’s good to know what the other guys...

Top Takeaways from the 2020 State of Home Builder Marketing Report

2 min read

Top Takeaways from the 2020 State of Home Builder Marketing Report

The 2020 State of Home Builder Marketing Report has arrived! We’ve pulled out our biggest takeaways from the report to give a brief overview of the...

Builder Funnel

4 min read

Builder Funnel Influences $6.4 Million in Revenue for Atlanta Remodeling Company

Copper Sky Renovations, a reputable design-build remodeling company in the bustling market of Atlanta, came to Builder Funnel in early 2017 with one...

 

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