2 min read
In the online marketing world in which we operate, it’s not uncommon to run across articles (and ads!) that urge you to “Optimize Your home builder website!” We’ve even posted articles about it ourselves because it’s just as important for home...
3 min read
If you own a remodeling or home building business, then it is extremely likely that you have had a marketing agency call or email you about how they...
2 min read
Have you ever gone into a store to buy a computer, only to be totally baffled by the vocabulary of the salesperson? You think you know what you...
2 min read
You may not be familiar with SEO and PPC, but you should be! They are two of the most powerful traffic generating approaches available for your...
3 min read
When we think about marketing leads, the Holy Grail of leads are ones that are exclusive to our company. Exclusivity, by its very definition, means...
2 min read
Email is a very effective marketing method for a top home builder if used properly. Too many emails, and you will be ignored. Too few, and people can...
4 min read
SEO. Search Engine Optimization. These terms can be frustrating and confusing for many remodelers. Part of the problem is that Google is always...
2 min read
Google’s Hummingbird algorithm changed the way we use keywords when it put the emphasis on long tail, more conversational search phrases. With search...
4 min read
Over 10,000 views, 334 reactions, over 1,200 post clicks, 56 comments, and 12 shares. You read those numbers correctly.
1 min read
If you are a builder or a remodeler, you know you’ve made the case to potential homeowners about how the money they put into their homes is an...
