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The Marketing Blog

for Custom Home Builders & Remodeling Contractors

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3 min read

Top 6 Takeaways from the 2018 State of Home Builder Marketing Report

Update: The 2020 State of Home Builder Marketing Report is now live! Our annual State of Home Builder Marketing Report is now available for download and we’ve taken some top insights to help you on your marketing journey. In this blog we divulge the...

Lead Gen FB Infographic (1)

2 min read

Two Ways to Take Marketing Automation Beyond Marketing for Home Builders

For a few years now we’ve been using our marketing automation tool to in pretty traditional ways. We track leads, generate sales and manage all of...

SOHBMR Book (1)

2 min read

25 Home Builder Marketing & Sales Stats from this Year’s 2018 Report.

Update: The 2020 State of Home Builder Marketing Report is Now Live! Our annual State of Home Builder Marketing Report is now available for download...

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2 min read

How to Respond to Customer Complaints

If you own a business, chances are you have received a customer complaint at some point. While no one enjoys receiving negative feedback, it is...

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2 min read

Everything I Need to Know About Messaging I Learned in Kindergarten

A lot of us pay a lot of attention to the messaging we send out to prospective clients and customers. We agonize over our choice of words. We think...

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4 min read

Three Sets of Digital Marketing Metrics Your Home Building Business Can't Ignore

You may think analytics and measuring data is overwhelming, and as a home builder, you may even shy away from looking at the marketing numbers....

Home Builder Marketing

1 min read

Home Builder Marketing: Developing Your Persona

There’s an old marketing adage that says: “People don’t buy from businesses. They buy from people.” It’s just as true today as it ever...

google search

2 min read

If Your Remodeling Company Isn't Talking About Cost, You're Missing Valuable Leads - Here's Why

There are several reasons you should be talking about the cost of your remodeling services before consumers ever contact you. Talking about money...

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2 min read

How to Start the Cost Conversation to Nurture Leads and Close More Sales

We get it - talking about the cost of your products and services can be scary. You don’t want to scare off potential customers or give away your...

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3 min read

How Home Remodelers Can Combat Negative Reviews

As a home remodeler, the last thing you want to see is a negative review on Google. Negative reviews can deter potential customers from choosing your...

 

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