2 min read
Using positive language is one thing that can truly improve the customer service of your business. It allows your potential customers to know what you can do instead of what you can't do. Additionally, using positive language can be helpful when...
3 min read
Update: The 2020 State of Home Builder Marketing Report is now live! Our annual State of Home Builder Marketing Report is now available for download...
2 min read
For a few years now we’ve been using our marketing automation tool to in pretty traditional ways. We track leads, generate sales and manage all of...
2 min read
Update: The 2020 State of Home Builder Marketing Report is Now Live! Our annual State of Home Builder Marketing Report is now available for download...
2 min read
If you own a business, chances are you have received a customer complaint at some point. While no one enjoys receiving negative feedback, it is...
2 min read
A lot of us pay a lot of attention to the messaging we send out to prospective clients and customers. We agonize over our choice of words. We think...
4 min read
You may think analytics and measuring data is overwhelming, and as a home builder, you may even shy away from looking at the marketing numbers....
1 min read
There’s an old marketing adage that says: “People don’t buy from businesses. They buy from people.” It’s just as true today as it ever...
2 min read
There are several reasons you should be talking about the cost of your remodeling services before consumers ever contact you. Talking about money...
2 min read
We get it - talking about the cost of your products and services can be scary. You don’t want to scare off potential customers or give away your...
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