1 min read
Video marketing is on the rise. In fact, the algorithm of most social media networks prefers video to still images. We’ve talked before about the vital role that using video can play in appealing to prospective homeowners and generating new leads....
2 min read
There may be times when you feel like you’re pumping out content and information for your home building business at a furious pace. At those moments,...
2 min read
One of the challenges remodelers face continually is making sure that their “Leads Bucket” stays full of good leads. You work hard to generate those...
2 min read
As a home builder, you probably deliver the same quality and attention to detail to all of your customers. That’s a great thing—and something that...
2 min read
Promotional products are a popular choice for a low-cost, fun and easy part of custom home builder or remodeler's marketing strategy. And because...
1 min read
Depending on where you live, construction may slow down a bit during the winter months. But If you want to be busy building homes in the spring,...
2 min read
Whether it’s your home builder website, blog or printed marketing materials, there’s no denying that you need great marketing photos. The great news...
2 min read
If you are looking for ways to boost your building business’s online exposure, then you might have considered PPC, or more specifically, AdWords. You...
2 min read
Since Google Adwords started back in 2000, pay-per-click (PPC) advertising has been touted as the best way to gain visibility online. But is it best...
2 min read
No one deliberately sets fire to dollar bills, but if your home builder advertising program isn’t bringing in a decent return, you might as well....
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