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We all know inbound marketing is essential to survival in today’s competitive home building and remodeling environment. We also know that it’s not easy for small business owners to put together a comprehensive plan that delivers qualified sales...
2 min read
It’s all in the details. Whether you’re in the process of building a new home or in the midst of a strategic marketing campaign, it’s the small...
2 min read
Most home building companies focus on a geographical area of between 25 and 50 square miles. Anything further away becomes expensive for both...
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Summer’s coming. It’s wonderful, but not for business. Not only does everyone get into a vacation mood when the heat hits, but business takes a...
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From contract construction managers to small business owners who specialize in luxury homes, builder marketing is a function that deserves special...
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Social media is everywhere. You can no longer escape it—and neither should you want to! Social networking is expected to displace email as the main...
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If you’re in the home building industry—whether it’s building new custom homes or remodeling existing homes—you constantly hear the well-worn mantra...
2 min read
Home builders today face new challenges when it comes to doing business. Certain specific marketing strategies can work very well for home builders –...
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Generating leads is hard work. It’s even harder using them. Home builders and remodelers spend time and money on trade show exhibitions, website...
2 min read
When it comes to their marketing campaign, one common mistake made by small businesses, including building and remodeling businesses, is to be too...
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