Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

What’s Your Homebuilder Marketing Plan for 2017?

Home Builder Marketing, Home Builder Marketing Strategy, Home Builder Marketing Budget

For many of us, Albert Einstein’s definition of insanity really hits the nail on the head:  “Doing the same thing over and over and expecting different results.” Unfortunately, there’s a big difference between liking an idea or a concept and actually putting it into practice.

Why Your Current Marketing Budget Won’t Sell More Homes (And What You Can Do About It)

Home Builder Marketing, Home Builder Marketing Budget, Inbound Sales for Home Builders

Smart homebuilders know the important role good marketing plays in the success of their business. But when it comes to setting their marketing budget (not their favorite activity in the first place) they scratch their heads and think: “I allocated X last year so I’ll allocate X+10% this year.” That kind of thinking, however, isn’t going to generate a 10% increase in sales.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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