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Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

Should You Use Live Chat On Your Remodeling Website? We Weigh the Pro’s and Con’s

Home Builder Lead Generation, Inbound Sales for Home Builders

You may have seen ‘Live Chat’ while browsing the web before. Usually, a friendly looking face pops up in the corner and says “Hi! How May I Help You?” or something to that effect. Live chat allows you to reach customers at their peak interest and offers a friendly voice to answer any questions they may have - and point them in the right direction.

How Reviews Impact Google Ranking for Home Builders

SEO for Home Builders, Home Builder Lead Generation

All home builders need a strategy to collect positive reviews for their company. There are several places where you can collect reviews such as Google, Facebook, Houzz, etc. We talk to hundreds of home builders regularly, and each builder has their own preferred platform to collect reviews. However, does it matter where you solicit reviews?

It does matter.

How to Double the Conversion Rate of Your Home Builder or Remodeling Company Website

Lead Conversion, Remodeler Lead Generation, Home Builder Lead Generation, Digital Marketing for Remodelers

Like most home builders or home remodelers, you have likely invested thousands of dollars into the design and development of your website. It is a huge aspect of your marketing strategy and online presence, and it is extremely important that this website attracts new leads for your company.

However, this is often not the case.

How Will Inbound Marketing Help Me Sell Custom Homes?

Home Builder Marketing, Home Builder Lead Generation

Most custom home builders would much rather focus on the actual work of building a home than trying to find potential customers to buy that home. Of course, most builders who have survived previous tumultuous years in the housing industry are well aware of the dangers of trusting in the “If you build it, they will come (and buy it)” philosophy of business.

If you don’t do something to generate leads—qualified leads that bring you sales—you’ll be out of business no matter how good you are with a hammer and saw. But what kind of marketing will actually generate those kinds of leads?

See how this home builder tripled leads! Click to download the case study.

What Does a Good Lead Follow Up Process Look Like for Homebuilders?

Home Builder CRM, Home Builder Lead Generation

If you’re a homebuilder looking for new homeowners you probably get pretty excited when someone in your office says they have new leads. That’s good! Without new leads it’s impossible to grow your business.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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