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Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

Should You Use Live Chat On Your Remodeling Website? We Weigh the Pro’s and Con’s

Home Builder Lead Generation, Inbound Sales for Home Builders

You may have seen ‘Live Chat’ while browsing the web before. Usually, a friendly looking face pops up in the corner and says “Hi! How May I Help You?” or something to that effect. Live chat allows you to reach customers at their peak interest and offers a friendly voice to answer any questions they may have - and point them in the right direction.

How Reviews Impact Google Ranking for Home Builders

SEO for Home Builders, Home Builder Lead Generation

All home builders need a strategy to collect positive reviews for their company. There are several places where you can collect reviews such as Google, Facebook, Houzz, etc. We talk to hundreds of home builders regularly, and each builder has their own preferred platform to collect reviews. However, does it matter where you solicit reviews?

It does matter.

How to Get the Most Out of the Master Your Remodeling Business Workshop

Remodeler Sales Tools, Digital Marketing for Remodelers

If you're anything like me, you've probably checked the Remodelers Advantage Show agenda (and your flight itinerary) about a dozen times already this week. There are so many things to consider - like what workshops to attend, what networking events are most important, and what color notebook to pack.

[Infographic] 7 Tips for Marketing Your Service Like a Product

Contractor Marketing, Digital Marketing for Remodelers

The key to marketing your service based business? Make the intangible tangible. Learn more about marketing your service based business like you would a product. 

4 Types of Emails All Design Build Remodelers Should Send

Email Marketing, Digital Marketing for Remodelers, Email Marketing for Remodelers

As a company promoting a service, rather than an item or a new launch, your approach to email marketing will be different than a traditional big box store or a boutique. Instead of flash sales, coupons, or free delivery on a Friday night, you need to promote the value of your service. Since nurturing a potential lead through the sales process can take months, it is imperative that you keep them informed, engaged and interested in your business and your value.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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