If you own a remodeling or home building business, then it is extremely likely that you have had a marketing agency call or email you about how they can help you with SEO. They all make similar promises. They will say things like, “Want to rank #1 on Google? We can help!” or “I did a quick search for remodeling companies in your area, and I couldn’t find your business in Google. We can make you rank #1.”
Have you ever gone into a store to buy a computer, only to be totally baffled by the vocabulary of the salesperson? You think you know what you want, but all of a sudden the salesperson is slinging terminology and acronyms around you’ve never heard of and you’re left feeling “less than brilliant” about your proposed purchase.
You may not be familiar with SEO and PPC, but you should be! They are two of the most powerful traffic generating approaches available for your website. The success of your home building or remodeling business can be impacted by the amount of traffic your website sees, so taking an approach that will boost traffic is key. In this blog, you will learn about SEO and PPC, their benefits, and why you should use them as a part of your marketing strategy.
When we think about marketing leads, the Holy Grail of leads are ones that are exclusive to our company. Exclusivity, by its very definition, means restricted just to us.
There is no doubt that podcasting has exploded, and with good reason. What other method allows you to get focused, current content on the subject of your choice that you can consume on the run? Whether walking the dog, driving to a job site, or eating lunch, podcasts are a great way to increase your knowledge while doing other necessary activities. With that in mind, we have compiled what we think are some of the top podcasts for you to check out in the construction and remodeling space. While 2020 may go down in history as the Year of the Pandemic, let’s make 2021 the Year of the Podcast.
