The third annual State of Home Builder Marketing Report is now live and we've pulled some of the top stats to help you with your marketing and sales in 2019 and 2020. Download the full report to see all the stats and get our expert opinions and advice on where you should be spending your time and effort this year.
It seems like there is always a new social trend to keep up with and as the world of digital marketing is ever evolving, there IS always something new to help your business succeed in the digital space. With the downfall of Google+, Google My Business has risen.
Google’s Hummingbird algorithm changed the way we use keywords when it put the emphasis on long tail, more conversational search phrases. With search possibilities widened out, all the smaller niches within the homebuilding industry have thousands of keyword possibilities. If you struggled to rank before Hummingbird, targeting long tail keywords that are highly relevant to your personal business and your individual clients should pay dividends.
Here at Builder Funnel, we work with dozens of home builders throughout the United States and Canada to help them tackle their biggest marketing and sales challenges. And because so many people know our thoughts on all things marketing for home builders from this website, they often ask us about other marketing agencies that specialize in home builder marketing.
