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Nicole Raymond

Recent Posts

The Complete Guide to Google My Business for Home Builders and Remodelers

It seems like there is always a new social trend to keep up with and as the world of digital marketing is ever evolving, there IS always something new to help your business succeed in the digital space. With the downfall of Google+, Google My Business has risen.

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3 Holiday Social Media Posts for Remodelers that Touch on Home Owner Pain Points

Nicole Raymond | Dec 15, 2018 6:41:00 AM | Social Media Marketing
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How to Use the Right Keywords in Your Home Builder Marketing

Nicole Raymond | Nov 27, 2018 10:54:12 AM | SEO, Home Builder Marketing



Google’s Hummingbird algorithm changed the way we use keywords when it put the emphasis on long tail, more conversational search phrases. With search possibilities widened out, all the smaller niches within the homebuilding industry have thousands of keyword possibilities. If you struggled to rank before Hummingbird, targeting long tail keywords that are highly relevant to your personal business and your individual clients should pay dividends. 

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Who are the Best Marketing Agencies for Home Builders?

Nicole Raymond | Oct 23, 2018 6:30:00 AM |

Here at Builder Funnel, we work with dozens of home builders throughout the United States and Canada to help them tackle their biggest marketing and sales challenges. And because so many people know our thoughts on all things marketing for home builders from this website, they often ask us about other marketing agencies that specialize in home builder marketing.

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Top 6 Takeaways from the 2018 State of Home Builder Marketing Report

Update: The 2020 State of Home Builder Marketing Report is now live! Download the full 2020 State of Home Builder Marketing Report


Our annual State of Home Builder Marketing Report is now available for download and we’ve taken some top insights to help you on your marketing journey. In this blog we divulge the top 6 marketing takeaways from this years report, but the full report features highlighted key findings and our own expert opinions on best practices for home builder marketing.

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