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The Remodeler Marketing Blog

by Builder Funnel

Take the guesswork out of social. Download our Social Media Checklist for Remodelers below.

Social Media Marketing

4 min read

9 Trending TikTok Video Ideas for Remodelers & Custom Home Builders

TikTok has easily become one of the most popular social media sites on the planet, but is it right for your remodeling or home building company? 

5 min read

Google Business Profiles for Remodelers and Custom Home Builders

It seems like there is always a new social trend to keep up with and as the world of digital marketing is ever-evolving, there IS always something new to help your business succeed in the digital space. Google+ kicked the bucket a few years ago, and then...

14 min read

246 of America’s Biggest Home Builders on Social Media: Facebook, Instagram, and Houzz

Social media is becoming more and more important for home builders.  These channels are a great way to engage with your audience, exposure your brand, and - more importantly - drive website traffic.  In this blog, we’ve compiled social networks for 250...

3 min read

7 Google Business Profile Optimization Tips for Remodelers

Google it! That is the thing that you (and I) do when we're searching for a restaurant, vehicle repair shop, or basically anything. It's no big surprise that 82% of individuals use web indexes like Google to discover local businesses.

2 min read

4 Common Houzz Mistakes and How to Avoid Them

Houzz is a crucial tool for design build remodelers, allowing them to directly connect with their target audience. Marketing on Houzz can yield BIG results if done correctly. Take time to optimize your profile, and avoid these common mistakes.

4 min read

15 Influential Home Builders You Should Follow on Instagram

If you are a custom home builder and you're being proactive with social media marketing, you may end up hitting a wall on what you should be posting. We will go over some top custom home builders that excelling on Instagram with their marketing and at...

4 min read

16 Influential Remodeling Companies You Need to Follow on Instagram

For remodelers, Instagram continues to be a powerful marketing platform to showcase your work and drive traffic and leads to your website. But this only works if you're posting consistently and posting the right content. If you're unsure on what to be...

6 min read

Nextdoor for Contractors, Remodelers, and Home Builders

Do you have a business profile on Nextdoor for your contracting, remodeling, or home building business? Nextdoor is a great way for local businesses to connect with people in their neighborhoods to promote their services and offer deals. Should your...

5 min read

Houzz for Contractors, Home Builders, and Remodelers

Is your contracting, home building, or remodeling company on Houzz? If not, I'm sure you're considering it! We have all of the information that you need in this blog including whether or not you should join, how to optimize your profile, and much more!...

4 min read

17 Influential Contractors You Should Follow on Instagram


If you are a contractor looking for ways to up your Instagram game or get ideas, you're in the right place! If you are wondering what you should focus on posting, the answer is Instagram...


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