The 2019 State of Home Builder Marketing Report is now live and we've pulled some of the top takeaways to help you on your way to home builder marketing and sales success. In the report we saw a variety of new tactics being implemented, mistakes being made, and opportunities being missed by home builders from across the US and Canada.
The third annual State of Home Builder Marketing Report is now live and we've pulled some of the top stats to help you with your marketing and sales in 2019 and 2020. Download the full report to see all the stats and get our expert opinions and advice on where you should be spending your time and effort this year.
It seems like there is always a new social trend to keep up with and as the world of digital marketing is ever evolving, there IS always something new to help your business succeed in the digital space. With the downfall of Google+, Google My Business has risen.
As Facebook usage continues to grow, home building companies that aren’t yet taking part in social media marketing for small businesses are going to find themselves at a disadvantage. You might think it’s an unwanted inconvenience and that it’s more time-intensive than it’s worth, but statistics from HubSpot show that in 2013, 42% of companies with a Facebook presence believed that the social media platform is critical or “important” to their business. That’s an increase of 75% over the 2012 statistics, which indicates rapid and substantial growth last year.
So how can a small business use Facebook effectively to generate leads and improve your marketing options? Here are the four main ways companies do it:
There’s an old piece of fishing wisdom that’s been passed on from generation to generation: “If you want to catch fish, fish where the fish are!” The concept holds true for remodeler marketing as well. If you want to snag leads for your remodeling business, go where the leads are.