There’s an old piece of fishing wisdom that’s been passed on from generation to generation: “If you want to catch fish, fish where the fish are!” The concept holds true for remodeler marketing as well. If you want to snag leads for your remodeling business, go where the leads are.
Social media is becoming more and more important for home builders. These channels are a great way to engage your audience, exposure your brand and more importantly: drive website traffic. We’ve compiled social networks for 250 of the biggest home builders in the country based on Professional Builder’s list here.
In our list, we attempted to find their Facebook page, Twitter account, Houzz Profile and website. If you see any gaps, it’s because we couldn’t find a profile for that company.
We hope this list will give you some social media inspiration – see what’s working for other builders. What types of posts get lots of comments? What posts get shared the post? Take a look and start incorporating some ideas into your own efforts.
Oh, and at the bottom of the post, we’ve included a Social Media Checklist for Home Builders. If you’d like to jump right to the checklist, just follow this link here.
When you learn to create a sales funnel, you’re better able to generate the types of content that speaks to potential customers at all stages of the buyer’s journey. In the beginning, it’s important to realize that sales funnels aren’t watertight. They have multiple entry and exit points, and not all visitors start at the top.
Facebook is one of the quickest growing social tools for business of all sizes. The well-known social network quickly and easily connects businesses to the masses, and vice versa. While the strategy around reaching a wide audience changes at break neck paces with social media in general, here are a few tried and true methods for reaching your target audience that you may not have thought of yet.