If you’re like most homebuilding companies, you probably already realized that local SEO is one of your best online marketing tools. Chances are you’re already using “geo targeted” keywords, and that you’re optimizing your advertising to target your town, city or area of operation. That’s all a great start, but there are several new tactics that you can use this year to get more bang for your local SEO buck.
You might not know what a QR code is from the name alone, but chances are you have seen them. They are the black and white squares that you find on print media that you can scan with a phone or device, and that usually take you to a website.