1 min read
Video marketing is on the rise. In fact, the algorithm of most social media networks prefers video to still images.
We’ve talked before about the vital role that using video can play in appealing to prospective homeowners and generating new leads. Videos...
1 min read
Depending on where you live, construction may slow down a bit during the winter months. But If you want to be busy building homes in the spring, you’ve got to keep your marketing efforts going strong now.
2 min read
Developing an online strategy for a home building business can be difficult if you don’t have clear-cut goals you want to achieve, but it doesn’t have to be! The potential of online marketing is massive and specificity is critical to your long-term...
2 min read
Most home building companies focus on a geographical area of between 25 and 50 square miles. Anything further away becomes expensive for both builders and customers, in terms of transporting materials and labor. This makes reaching your target market so...
2 min read
Home builders today face new challenges when it comes to doing business. Certain specific marketing strategies can work very well for home builders – particularly when they are applied with diligence.