The Marketing Blog

4 min read

Website Lead Generation For Remodelers

As a remodeler, you know how important having a full sales pipeline is for continuing business. If you don’t have leads at each stage of the sales...

2 min read

The Costs of Inbound Marketing for Home Builders and How It Compares to Website Redesign

Inbound marketing can be an expensive strategy to implement, and some might be tempted to consider simply redesigning their website to attract more...

1 min read

Employ Show AND Tell in Your Homebuilding Marketing Mix

There are a number of different ways to get the message about your home building business out to prospective clients. Which one works best? That...

2 min read

Home Builders: Are You Prepared for the Next Downturn?

Most home builders have to be somewhat encouraged with the way the housing market has been headed lately. As The New York Times reports, “The Housing...

[Infographic] 7 Tips for Marketing Your Service Like a Product

The key to marketing your service based business? Make the intangible tangible. Learn more about marketing your service based business like you would...

1 min read

3 Easy Ways Home Builders Can Start Using Video Marketing Without Being Film Directors

Video marketing is on the rise. In fact, the algorithm of most social media networks prefers video to still images. We’ve talked before about the...

1 min read

Home Builder Marketing: Tapping into Partner and Vendor Relationships

Depending on where you live, construction may slow down a bit during the winter months. But If you want to be busy building homes in the spring,...

2 min read

10 Home Builder Marketing Goals For the New Year

Developing an online strategy for a home building business can be difficult if you don’t have clear-cut goals you want to achieve, but it doesn’t...

2 min read

3 Ways a Home Building Marketing Strategy Can Target Your Local Area

Most home building companies focus on a geographical area of between 25 and 50 square miles. Anything further away becomes expensive for both...

2 min read

5 Marketing Strategies That Work Best For Home Builders

Home builders today face new challenges when it comes to doing business. Certain specific marketing strategies can work very well for home builders –...