If you are a home builder or run marketing at a home building company, blogging can be one of the most important and effective marketing strategies to implement. But how can you make sure you blog consistently every month, every year, and beyond without running out of ideas?

Don't sweat it! We have 257 blog topic ideas (yes, 257!) that you can use for free!  Never run out of topics again! Now let's dive in:

A few years ago, comedienne and TV host Ellen DeGeneres had a best-selling book with the title, “My Point . . . and I Do Have One” that rambled on (rather hilariously) about a bunch of unrelated topics.  At the same time, comedian Jerry Seinfeld was on top of the TV world with his brilliant “show about nothing.” Funny people, it would seem, can make tons of money without making a point.

Blogging is alive and well, and not only living in Paris! It’s living right here at home in the good old US of A, and it should be residing on your website. If it isn’t, you’re missing out on a good thing.

If you want to reach people who are thinking about building a new home—or remodeling the home they’re in—blogging has to be an essential component in your marketing strategy. But it’s easy to “bag” it—to simply skip over it every now and then. You have plenty of other important things to do. After all, who is going to care if you don’t post something this week? Is it really that big of a deal?

Well . . . yes! Here’s why it’s so important.