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Builder Funnel Blog

Builder Funnel Radio:
Marketing and Sales Strategies
in Between Job Sites

contractor digital marketing and sales knowledge

The Anatomy of the Perfect Facebook Post: Studying a Viral Client Success Story

Facebook Marketing, Facebook Marketing for Home Builders, Facebook Marketing for Remodelers

You read those numbers correctly. Over 10,000 views, 334 reactions, over 1,200 post clicks, 56 comments, and 12 shares.

Increasing Conversions on Your Homebuilder Landing Page

Lead Conversion, Landing Page, Home Builder Marketing

For many homebuilders, the landing page is the backbone of a marketing strategy. Landing pages are a great way of improving search engine rankings and attracting new customers – when done correctly. Is your landing page performing to its full potential? There is more to a good landing page than crisp, sharp looking graphics with a catchy sales pitch. Many factors contribute to a website’s success, but the landing page's conversion ability is one of the most important. The following are a few tips for improving web page design and conversion rates

If Your Remodeling Company Isn't Talking About Cost, You're Missing Valuable Leads - Here's Why

Content Marketing for Remodelers, Digital Marketing for Remodelers, home remodeler marketing, Remodeler Marketing

There are several reasons you should be talking about the cost of your remodeling services before consumers ever contact you. Talking about money with potential customers can free up your time from potential clients who just aren’t ready. Plus, it can bring in more revenue for your business through more qualified leads and comes with several additional benefits for attracting your target audience. Let’s take a look at the top reasons your remodeling business should be talking about cost.

How to Start the Cost Conversation to Nurture Leads and Close More Sales

Content Marketing for Remodelers, Digital Marketing for Remodelers, home remodeler marketing, Remodeler Marketing

We get it - talking about the cost of your products and services can be scary. You don’t want to scare off potential customers or give away your pricing secrets to competitors who may be crawling your website, however, talking about cost is an essential step in generating leads and starting a relationship with those looking for your services. Here are some ideas to get your remodeling business started talking about cost.

5 Remodeling Marketing Ideas for 2018

Marketing Trends, Digital Marketing for Remodelers

If you’ve been less than impressed with the performance of your remodeling marketing efforts of late, perhaps it’s time to try something new. However, if you’re tired of the “throw-something-against-the-wall-to-see-if-it-will stick” approach, we’d like to suggest five marketing ideas that our clients have tried that work.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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State of Home Builder Marketing Report 2018

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