27 min read
For many years, the idea of using social media to market your custom home building and remodeling business used to seem impossible, but platforms like Facebook, Instagram, Tiktok, and YouTube are no longer just for big companies. Social media has...
4 min read
TikTok has easily become one of the most popular social media sites on the planet, but is it right for your remodeling or home building company?
6 min read
There is no doubt that podcasting has exploded, and with good reason. What other method allows you to get focused, current content on the subject of your choice that you can consume on the run? Whether walking the dog, driving to a job site, or eating...
4 min read
If you’ve been less than impressed with the performance of your remodeling marketing efforts of late, perhaps it’s time to try something new. However, if you’re tired of the “throw-something-against-the-wall-to-see-if-it-will stick” approach, we’d like...
4 min read
Creating a marketing plan for your remodeling company is not a difficult task. But, it is a task that requires some thought and planning in order to execute it properly. We have all heard the old saw “if you don’t know where you are going, any road will...
2 min read
Have you ever noticed that you and your prospective clients tend to think about things differently? Sometimes it’s almost as if you are speaking different languages!
5 min read
It seems like there is always a new social trend to keep up with and as the world of digital marketing is ever-evolving, there IS always something new to help your business succeed in the digital space. Google+ kicked the bucket a few years ago, and then...
14 min read
Social media is becoming more and more important for home builders. These channels are a great way to engage with your audience, exposure your brand, and - more importantly - drive website traffic. In this blog, we’ve compiled social networks for 250...
3 min read
Google it! That is the thing that you (and I) do when we're searching for a restaurant, vehicle repair shop, or basically anything. It's no big surprise that 82% of individuals use web indexes like Google to discover local businesses.
2 min read
Houzz is a crucial tool for design build remodelers, allowing them to directly connect with their target audience. Marketing on Houzz can yield BIG results if done correctly. Take time to optimize your profile, and avoid these common mistakes.