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Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

[Infographic] 7 Tips for Marketing Your Service Like a Product

Contractor Marketing, Digital Marketing for Remodelers

The key to marketing your service based business? Make the intangible tangible. Learn more about marketing your service based business like you would a product. 

4 Types of Emails All Design Build Remodelers Should Send

Email Marketing, Digital Marketing for Remodelers, Email Marketing for Remodelers

As a company promoting a service, rather than an item or a new launch, your approach to email marketing will be different than a traditional big box store or a boutique. Instead of flash sales, coupons, or free delivery on a Friday night, you need to promote the value of your service. Since nurturing a potential lead through the sales process can take months, it is imperative that you keep them informed, engaged and interested in your business and your value.

How Jerry Seinfeld is Helping Our Team With Personal Goals (And Making Sure We Eat Our Vegetables)

Company Culture, Personal Goals

Your Site Should be HTTPS. Here's Why.

SEO, Home Builder Marketing, Website Security

You may have been hearing about ‘HTTPS’ and what it means for the security of your website. We know that all websites are prefaced with an HTTP, but to really understand the switch to HTTPS, we need to start with the basics. What is HTTP? What is HTTPS? And why do we need to switch?

How to Double the Conversion Rate of Your Home Builder or Remodeling Company Website

Lead Conversion, Remodeler Lead Generation, Home Builder Lead Generation, Digital Marketing for Remodelers

Like most home builders or home remodelers, you have likely invested thousands of dollars into the design and development of your website. It is a huge aspect of your marketing strategy and online presence, and it is extremely important that this website attracts new leads for your company.

However, this is often not the case.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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