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Explore options for growing your remodeling business, get actionable steps to increase revenue and profit, and walk away with valuable insights on your digital presence.
 

The Marketing Blog

for Custom Home Builders & Remodeling Contractors

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Customer Delight

Modern open concept kitchen and living room featuring white cabinetry, large island, wooden stools, and neutral decor trends

9 min read

Trends in Home Design You Must Know

What's on the horizon for interior design this year? 2025 is shaping up to be the year homes stop pretending to be anything other than cozy,...

Modern open-concept kitchen with a sleek cooktop, connected to a cozy living area, symbolizing the attention to quality and craftsmanship during remodeling projects

5 min read

How Remodelers & Custom Home Builders Can Deliver A Great Experience During A Project

We don’t have to tell you that homeowners don't shop the same way when remodeling a home or building a custom one as they do when purchasing a...

How Reviews Impact Google Ranking for Home Builders

7 min read

How Reviews Impact Google Ranking for Home Builders

Do your Google reviews really impact where you rank on the search engine? The quick answer is yes. In today’s digital-first world, the reputation of...

Remodelers: Here's How You Can Turn Your Customers Into Promoters

2 min read

Remodelers: Here's How You Can Turn Your Customers Into Promoters

After you’ve spent months and months designing, planning, constructing, and cultivating a relationship with your client, the final project comes to a...

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3 min read

Why Educating Customers is Vital for Home Builder Marketing Success

“We don’t need no education; we don’t need no thought control,” goes 1979 hit Another Brick in the Wall by Pink Floyd. The trouble is, people do need...

Builder-Funnel-The-Importance-of-Customer-Service-in-the-Construction-Industry

2 min read

The Importance of Customer Service in the Construction Industry

Your level of customer service can be the deciding factor for many potential customers that are looking to build or remodel their homes. If you have...

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1 min read

Why Some Home Builders Get All the Good Referrals

We all know how important referrals are in any business. But in the homebuilding business referrals are particularly important. After all, if you’re...

6_Customer_Service_Skills_Your_Employees_Should_Have

2 min read

6 Customer Service Skills Your Construction Employees Should Have

It doesn't matter how great your builds or remodels are. If your employees lack the right customer service skills, your potential customers may head...

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2 min read

How to Use Positive Language to Improve Customer Service in Your Construction Business

Using positive language is one thing that can truly improve the customer service of your business. It allows your potential customers to know what...

how-to-respond-to-customer-complaints

2 min read

How to Respond to Customer Complaints

If you own a business, chances are you have received a customer complaint at some point. While no one enjoys receiving negative feedback, it is...

 

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