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Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

How Remodelers and Contractors Can Define Their Target Audience

Remodeler Lead Generation, Contractor Lead Generation, Qualified Leads

Some remodelers and contractors try to take the approach of having something for everyone. The problem with this approach is that not everyone is going to be a customer. In fact, some may not even have interest in or be able to afford the services that you provide. So what can you do to make sure you are targeting the right audience? Learn how to define your target audience!

Remodelers: Here's How You Can Turn Your Customers Into Promoters

Remodeler Lead Generation, Branding, Word of Mouth, Digital Marketing, Reputation, Home Builder Marketing

After you’ve spent months and months designing, planning, constructing, and cultivating a relationship with your client, the final project comes to a close. You’ve put the finishing touches on the trim, and every fixture is in place. While it might seem like it's time to say goodbye, the journey with your customer has only just begun.

How to Attract Qualified Leads for Builders, Remodelers, and Contractors

Remodeler Lead Generation, Home Builder Lead Generation, Contractor Lead Generation, Qualified Leads

A simple title for a not-so-simple topic - How to Find Qualified Leads for Builders, Remodelers, and Contractors.

How to Double the Conversion Rate of Your Home Builder or Remodeling Company Website

Lead Conversion, Remodeler Lead Generation, Home Builder Lead Generation, Digital Marketing for Remodelers

Like most home builders or home remodelers, you have likely invested thousands of dollars into the design and development of your website. It is a huge aspect of your marketing strategy and online presence, and it is extremely important that this website attracts new leads for your company.

However, this is often not the case.

Why Remodelers Need to Define Marketing Qualified Leads

Remodeler Lead Generation, Digital Marketing for Remodelers

One of the biggest challenges in marketing your remodeling business is generating quality leads.  You’ve probably heard the complaint from your sales staff that the leads they have to work with simply aren’t very good. They may even go so far as to say that the leads aren’t qualified leads. But just what is a qualified lead?

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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