Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

Builder Marketing: Finding the Balance Between Talking About Customer Issues and About Yourself

Builder Marketing, client questions, content for prospects

If you’re responsible for marketing your homebuilding business, you face a couple of realities that sometimes seem to be in conflict with one another: (1) talking about your prospects’ questions and needs and (2) talking about your own skills and expertise. How can you balance the two?

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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