Danielle Russell

Danielle is an Inbound Marketing Specialist. She is in the trenches of homebuilder and remodeler Inbound Marketing every day and writes about her experiences in order to help spread the knowledge she has gained!

Spencer and Malachi racing for Movember miles in 2021

6 min read

How Building Company Culture Around Purpose Is Win-Win-Win

You hear about non-profit companies having notoriously low salaries, poor compensation packages, toxic work environments, and poor leadership. So how do they find and keep great employees? The answer is simple: purpose.

video marketing services for construction companies contractors remodelers and builders

6 min read

How Builder Funnel Can Make Your Video Marketing Dreams Come True

When it comes to digital marketing for home builders, remodelers, and contractors, the landscape is always changing. Google search algorithms change,...

personal-professional-growth-construction-business

5 min read

How to Foster Personal & Professional Growth in Your Construction Business

Running a construction business in the 21st century is a whole new ball game. There are always new materials, trends, safety considerations,...

builder-funnel-remote-marketing-internship-and-how-to-apply

6 min read

An Inside Look at Builder Funnel's Remote Marketing Internship Program [and How to Apply]

Roughly 4 million college graduates entered the job market in April and May of 2020. A couple of unexpected factors came into play at once for...

How to Make An Online Facebook Event for Your Open Houses

4 min read

How to Make An Online Facebook Event for Your Open Houses

As of 2016, Facebook boasts 1.59 billion monthly active users on its platform. To put that into more tangible terms, the population of India is...

The Anatomy of the Perfect Facebook Post: Studying a Viral Client Success Story

4 min read

The Anatomy of a Perfect Facebook Post: Studying a Client Success Story

Over 10,000 views, 334 reactions, over 1,200 post clicks, 56 comments, and 12 shares. You read those numbers correctly.

How_to_Make_Facebook_Albums_to_Promote_Your_Remodeling_Projects.jpg

4 min read

How to Make a Facebook Album Promoting Your Remodeling Project

Facebook is one of the most powerful tools for reaching your target audience. As a remodeling business, you already know by now how important social...

Social Media Tactics that Improve Your Engagement with Remodeling Leads

3 min read

Social Media Tactics that Improve Your Engagement with Remodeling Leads

Social media marketing is an incredibly powerful tool. When it first rose to become a successful marketing platform about a decade ago, selling was...

When, Where, and Why to Include Hashtags in Your Remodeler Marketing

6 min read

When, Where, and Why to Include Hashtags in Your Remodeler Marketing

It's 2022 - are hashtags still relevant? Social media sites are constantly buying each other, changing their algorithms, and evolving their...

Building a digital marketing strategy for a custom homebuilder on a computer

4 min read

Building A Digital Marketing Strategy Is Like Building A Custom Home

It's 2020. If you're not maximizing digital marketing to grow or maintain your custom home building business, you're falling behind your competition.

 

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