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How Remodelers Can Flatten Out Their Sales Cycles

One of the things most remodelers love most about their business and their industry is actually remodeling houses. One of the things many of them hate is the financial rollercoaster that they often find themselves on because of the busy season and the inevitable slow down. It seems that a remodeling business is either booming or it’s slow. Many remodelers wish they could flatten out that sales cycle so that it’s not always boom or bust but rather a steady stream of projects throughout the entire year.

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Website Lead Generation For Remodelers

As a remodeler, you know how important having a full sales pipeline is for continuing business. If you don’t have leads at each stage of the sales funnel, you’re bound to have slow times with no projects to work on. But, what if you could use your website as a lead generation tool to collect more leads and nurture those leads through your sales funnel? The good news is, you can. In this post, we’ll explain how.

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3 Contractor Marketing Ideas to Generate More Traffic and Leads

If you’ve been a contractor for a while, you know that being busy isn’t the same thing as getting things done. Sweeping the floor isn’t the same thing as framing a room.

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4 Keys to Homebuilder Marketing Success: A Case Study

4-Keys-to-Builder-Marketing-Success-A-Case-Study.jpgAs marketing professionals who specialize in helping builders maximize their marketing efforts, we’re often asked to give people a quick overview (in layman’s terms) of the essentials for marketing success. And while there are often a lot of “moving parts” in a successful builder marketing campaign, there are some basics that businesses can’t ignore. Let’s take a quick look at four keys to builder marketing success.

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A Key for Contractor Marketing Success

Have you ever gone into a store to buy a computer, only to be totally baffled by the vocabulary of the salesperson? You think you know what you want, but all of a sudden the salesperson is slinging terminology and acronyms around you’ve never heard of and you’re left feeling “less than brilliant” about your proposed purchase.

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