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Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

6 Blog Topics for Contractors & Remodelers (Plus 15 Headlines to Use)

Content Marketing, Branding, Blogging

As a remodeler or a contractor in the home improvement industry, your clientele is always researching. Researching costs, researching designs, and most importantly, researching YOU. Your blog should adequately reflect you and your business. It should be an informative blend of topics, easily searchable and easily digested. 

4 Common Houzz Mistakes - and How to Avoid Them

Branding, Houzz

Houzz is a crucial tool for design build remodelers, allowing them to directly connect with their target audience. Marketing on Houzz can yield BIG results if done correctly. Take time to optimize your profile, and avoid these common mistakes.

Do Your Homebuilder Marketing Messages and Images Match Your Audience?

Branding, Effective Use of Images, Home Builder Marketing

Cats and dogs aren’t known for sharing a lot of similar interests. Dogs will eat almost anything you put in front of them. Cats are much pickier. Dogs love to go for walks. Cats ... not so much. Dogs will try to please their owners. Cats usually couldn’t care less. Cats and dogs respond to different stimuli.

Home Builder Marketing: Tapping into Partner and Vendor Relationships

Branding, Home Builder Marketing

Depending on where you live, construction may slow down a bit during the winter months. But If you want to be busy building homes in the spring, you’ve got to keep your marketing efforts going strong now.

AdWords Tricks Homebuilders Can Use to Boost Traffic

Online Marketing, Branding, Home Builder Marketing

If you are looking for ways to boost your building business’s online exposure, then you might have considered PPC, or more specifically, AdWords. You might have done a little research, or tried it out a little, and decided that it was too costly or difficult to use this type of advertising as a part of your online marketing strategy.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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