6 min read
How Do I Create a Marketing Plan for a Construction Company?
Are you leaving money on the table because qualified homeowners in your area do not know about you or cannot find you? Creating a digital marketing...
Marketing Strategy
5 min read
Why DIY Marketing Can Actually Hurt Design-Build Businesses
We all love a DIY project from time to time, but you wouldn't recommend a novice homeowner to retile their bathroom on their own, right?
2 min read
How a Positioning Statement Makes You a Client's First Choice
Your positioning statement is one of the most important aspects of your homebuilder marketing. It gives your business strategy a tighter focus, which...
2 min read
Inbound Marketing: The #1 Marketing Tactic for Home Builders and Remodelers
Have you been spending money on home builder marketing with little or nothing to show for it? Have you used advertising in the past but were...
4 min read
Building A Digital Marketing Strategy Is Like Building A Custom Home
It's 2020. If you're not maximizing digital marketing to grow or maintain your custom home building business, you're falling behind your competition.
2 min read
5 Steps to Launch Your New Home Development with a Bang
Once upon a time, all you needed for a successful launch was a well-written press release. You’d chat with reporters in advance of the big reveal,...
2 min read
How to Find People Who Need Your Remodeling Services Without the Uncertainty of Word of Mouth
While word-of-mouth and newspaper advertisements have been the go-to marketing method for remodelers for decades, times have changed. What was once...
2 min read
What Home Builder Marketing Metrics Drive Improvement?
For years, home builders have lived by the adage: “Measure twice and cut once.” They know the importance of proper measurement when it comes to...
