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Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

Homebuilder Marketing: Reaching Younger Homeowner Prospects

Home Builder Marketing, Millennial Marketing, reaching new homeowners

As a homebuilder, you’ve probably seen the data about the dearth of first-time homebuyers.  In 2015, less than one-third of all homebuyers were first-time buyers. That’s a troubling trend, but there seems to be some good news on the horizon.

5 Things Homebuyers Say They Want

Home Builder Marketing, what homebuyers want, Millennial Marketing, reaching today’s homebuyers

Good marketing isn’t about trying to sell someone something they don’t really want. It’s about finding the right audience for what you produce and crafting messages that let’s that audience know that you have what they’re looking for.  That, of course means you have to understand exactly what your audience wants. 

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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