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Builder Funnel Blog

Builder Funnel Radio:
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in Between Job Sites

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How Can Marketing Automation Help Your Remodeling Company?

CRM, Digital Marketing for Remodelers, Marketing Automation

Let’s start with the basics. What is marketing automation? Marketing automation is the use of any software that automates your marketing actions. Think emails, social media posts, and other steps that you may take to communicate online. Automation helps you reach more people in less time, and helps you tailor your content to your customers, allowing for higher quality leads and a robust sales pipeline. Marketing automation exists to make your life easier, without compromising the authenticity of your content.

5 Top Marketing Automation Tools for Homebuilders

Email Marketing, Marketing Automation

Buying a new home or remodeling your current home can be very stressful. So it’s no wonder homeowners are surfing the web to research what to expect before they start. They find your website and shoot off a quick email for more information, and unless you’re able to respond promptly, you’ll lose the potential lead. With marketing automation, you know every lead is followed-up on and provided relevant content in preparation for your sales team making contact.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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