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Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

Do You Follow Up on Your Open House Events—Or Are You Letting Prospects Out the Back Door?

Home Builder Marketing, marketing follow-up, leveraging your open house events

Open Houses can be a great marketing tool for your homebuilding business. It’s an excellent way to really show prospective homebuyers what you can do. And on top of that, it puts your company face to face with prospects. That’s critical because so much of winning a new client involves winning their trust—and that’s so much easier in person. It’s important to remember that visitors to your open house aren’t necessarily looking to buy a house that day. They’re more likely to be looking for a builder!

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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