There's a lot of talk out there about various Customer Relationship Management (CRM) systems, and there are a ton of options to choose from when it comes to a CRM system for your home building business. Do you go with a system that is nationally recognized and has excellent support? Or do you go with a smaller company that is specific to your industry? Or maybe you're looking for one that integrates with your existing internal systems.
The 2019 State of Home Builder Marketing Report is now live and we've pulled some of the top takeaways to help you on your way to home builder marketing and sales success. In the report we saw a variety of new tactics being implemented, mistakes being made, and opportunities being missed by home builders from across the US and Canada.
The third annual State of Home Builder Marketing Report is now live and we've pulled some of the top stats to help you with your marketing and sales in 2019 and 2020. Download the full report to see all the stats and get our expert opinions and advice on where you should be spending your time and effort this year.
When you learn to create a sales funnel, you’re better able to generate the types of content that speaks to potential customers at all stages of the buyer’s journey. In the beginning, it’s important to realize that sales funnels aren’t watertight. They have multiple entry and exit points, and not all visitors start at the top.
If you’re responsible for the marketing that sends leads to your sales team you may have run into the claim from the sales guys that, “Internet leads are no good! They never pan out.”
