Builder Funnel Blog

Marketing and Sales Strategies for Home Builders and Remodelers

contractor digital marketing and sales knowledge

Inbound Marketing: The #1 Marketing Tactic for Homebuilders and Remodelers

Remodeler Marketing, Inbound Marketing for Remodelers, homebuilder marketing, Inbound Marketing for Home Builders, Digital Marketing for Home Builders

Have you been spending money on marketing with little or nothing to show for it? Have you used advertising in the past but were frustrated because your leads stop coming in when you stop spending? Did you ever wonder if there was a better marketing tactic out there that could build on itself over time and provide a consistent, lasting stream of leads? Well there is.

What Home Builder Marketing Metrics Drive Improvement?

homebuilder marketing, Home Builder Marketing Strategies, Home Builder Marketing

For years, homebuilders have lived by the adage: “Measure twice and cut once.” They know the importance of proper measurement when it comes to building a quality home.

How Will Inbound Marketing Help Me Sell Custom Homes?

Lead Generation for Builders, homebuilder marketing, Inbound Marketing for Home Builders

Most custom home builders would much rather focus on the actual work of building a home than trying to find potential customers to buy that home. Of course, most builders who have survived previous tumultuous years in the housing industry are well aware of the dangers of trusting in the “If you build it, they will come (and buy it)” philosophy of business.

If you don’t do something to generate leads—qualified leads that bring you sales—you’ll be out of business no matter how good you are with a hammer and saw. But what kind of marketing will actually generate those kinds of leads?

See how this home builder tripled leads! Click to download the case study.

Worried About Information Overload for Your Prospective Homebuyers? Don’t Be!

homebuilder marketing, homebuilder marketing strategy

There may be times when you feel like you’re pumping out content and information for your homebuilding business at a furious pace. At those moments, you may even say to yourself, “Aren’t my prospects getting sick and tired of this stuff? I know I am!”

5 Ways Homebuilders Can Use Marketing Automation to Save Time and Make More Money

homebuilder marketing, Home Builder Marketing Automation, Homebuilder Content

If you ever get the feeling that marketing your homebuilding busienss is a never-ending process, you’re right! It never really stops. You’re always trying to fill up your sales funnel and move prospects farther down the line.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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