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4 Years Later, 5 Content Marketing Lessons for Home Builders & Remodelers

Four years ago I joined Builder Funnel to create a content department for our clients. They say time is the best teacher, and this blog is all about lessons that time has taught us about home builder and remodeler marketing.

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5 Ways Remodelers Should Be Using Instagram

Spencer Powell | Nov 27, 2018 10:46:13 AM | Digital Marketing for Remodelers

Have you heard of Instagram?  I'm sure you have since they were acquired by Facebook for $1 billion dollars back in 2012.  Now why would they do that?  Forbes gave us 10 reasons why here, but I think they did because they realized that's where the younger generation was gravitating.  That's where the eyeballs were moving.  In marketing, you want to be where the people are, but you also want to be where your customers are.  And your customers LOVE looking at photos on Instagram.  

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Three Ways You Haven't Thought to Use Facebook Yet to Promote Your Home Builder Business

Facebook is one of the quickest growing social tools for business of all sizes.  The well-known social network quickly and easily connects businesses to the masses, and vice versa.  While the strategy around reaching a wide audience changes at break neck paces with social media in general, here are a few tried and true methods for reaching your target audience that you may not have thought of yet.

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Does Your Remodeling Business Have a Process for Qualifying Interested Prospects?

Does-Your-Remodeling-Business-Have-a-Process-for-and-Contact-Interested-Prospects_.jpgIf you’ve been in the home remodeling business for a while you know that not everyone looking for a remodeler is a good fit for you. Some “prospects” really aren’t prospects at all.

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3 Marketing Strategies Remodelers Can Use With Past Clients

3-Marketing-Strategies-Remodelers-Can-Use-With-Past-Clients.jpgIf you’re a remodeler, you’re probably looking for new ways to win new business. But what if that new business could come from a source that already knows and trusts you? What if your new business came from “old” clients?

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