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What Online Marketing Metrics Should Your Remodeling Company Look At?

What Online Marketing Metrics Should Your Remodeling Company Look at?As a remodeler, you know the wisdom of the old adage, “Measure twice; cut once.” Accurate measurements are absolutely critical for good remodeling work. The same is true with your marketing efforts to promote your home remodeling business.

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The Complete Guide to Google My Business for Home Builders and Remodelers

It seems like there is always a new social trend to keep up with and as the world of digital marketing is ever evolving, there IS always something new to help your business succeed in the digital space. With the downfall of Google+, Google My Business has risen.

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Dear Houzz, Here’s How You’re Commoditizing the Construction Industry (an Open Letter)

To have an effective inbound marketing program, including proper social media presence, you absolutely need a great product or service. That goes without saying. But you also need to be different than your competitors. You need something that makes you unique. In the world of marketing, we call this a unique selling proposition or USP.

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4 Years Later, 5 Content Marketing Lessons for Home Builders & Remodelers

Four years ago I joincontent-marketing-lessons-home-builders-remodelers-tmr-direct.jpged Builder Funnel to create a content department for our clients. They say time is the best teacher, and this blog is all about lessons that time has taught us about home builder and remodeler marketing.

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5 Ways Remodelers Can Prevent Blogging Embarrassment

prevent-bloggin-embarrassmentWriting great blog posts for your remodeling web site is only the first step to having a successful blog.  Having a check list process after the initial writing process will maximize the post's potential and also ensure that your blog is an asset, and not an embarrassment, for your company.  Take the time to review the following components of your post before you share your remodeling knowledge with the world.
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