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Builder Funnel Blog

Builder Funnel Radio:
Marketing and Sales Strategies
in Between Job Sites

contractor digital marketing and sales knowledge

[Infographic] 7 Tips for Marketing Your Service Like a Product

Contractor Marketing, Digital Marketing for Remodelers

The key to marketing your service based business? Make the intangible tangible. Learn more about marketing your service based business like you would a product. 

What Makes Your Remodeling Company Unique?

Contractor Marketing, Digital Marketing for Remodelers

One of the keys to any kind of marketing is communicating your Unique Selling Proposition (USP).

Like any other business, as a remodeling business you need to set yourself apart from the competition.

3 Contractor Marketing Ideas to Generate More Traffic and Leads

Contractor Marketing, Contractor Lead Generation, Digital Marketing for Remodelers

If you’ve been a contractor for a while, you know that being busy isn’t the same thing as getting things done. Sweeping the floor isn’t the same thing as framing a room.

4 Keys to Homebuilder Marketing Success: A Case Study

Contractor Marketing, Home Builder Marketing

As marketing professionals who specialize in helping builders maximize their marketing efforts, we’re often asked to give people a quick overview (in layman’s terms) of the essentials for marketing success. And while there are often a lot of “moving parts” in a successful builder marketing campaign, there are some basics that businesses can’t ignore. Let’s take a quick look at four keys to builder marketing success.

How Remodelers Can Flatten Out Their Sales Cycles

Contractor Marketing, Remodeler Sales, Digital Marketing for Remodelers

One of the things most remodelers love most about their industry is actually remodeling houses. One of the things many of them hate is the financial rollercoaster that they often find themselves on. It seems that business is either booming, or it’s slow. Many remodelers wish they could flatten out that sales cycle so that it’s not always boom or bust.

This blog is dedicated to providing valuable information to home builders, remodelers, and contractors about inbound sales and marketing. It's full of test, experiments, and ideas from our dedicated team of marketers.

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