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Digital Marketing Blog

3 Lessons for Content Marketers From the Red Cup Days at Starbucks

By Amanda Bray November 11, 2015

Who knew a red cup could make everyone so emotional.

Every holiday season Starbucks unveils a..

Is Anybody There? What to Do When No One Reads Your Content

By Wes Powell August 11, 2014

You’ve carefully developed your unique brand. You’ve crafted reams of high quality content that..


By Spencer Powell February 27, 2014

Over time, hashtags have become an important part of our culture. Though their use has somewhat..

Marketing Mobilely – Using Apps As Content

By Spencer Powell February 26, 2014

Mobile devices are becoming more and more prevalent in our world. From smartphones to tablets to..

Newsjacking – Using Current Events For Brand Promotion

By Spencer Powell August 24, 2013

One of the most important things to remember with any content you create is that it has to be..



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