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Digital Marketing Blog

Using the Buying Cycle To Create Effective Targeted Content

By Spencer Powell January 23, 2014

Here’s a pop quiz: What’s the purpose of creating content for your brand? Is it to drive people..

Marketing Tools: Case Studies That Prove Your Point

By Spencer Powell September 23, 2012

What do you do when you have prospective customers who just can’t seem to make a decision?..

Making Inbound Marketing Work: Combining New Technology and Old-School Follow Up

By Spencer Powell June 25, 2012

All the talk about inbound marketing and using the Web to generate leads for your business may..

Is All the Talk About Inbound Marketing Just Talk? A Case Study

By Wesley Powell November 15, 2011

Sometimes it’s easy to think that all of the talk about social media and inbound marketing is,..

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