<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1680227565549092&amp;ev=PageView&amp;noscript=1">

Digital Marketing Blog

3 Simple Steps to Creating the Perfect Customer Profile

By Spencer Powell October 19, 2016

Little things can have a significant impact on your business. By taking the time to understand..

Focus Pocus: How Narrowing Our Target Audience and Content Marketing Strategy Brought Us a Client from Europe

By Spencer Powell December 2, 2015

Who's your target audience?  Men over 30?  Single women?  These are not focused audiences.  They..

Important Inbound Marketing Reports and How to Use Them

By Spencer Powell October 17, 2015

How do you track your success in inbound marketing? Whether it’s blog content, landing pages, or..

Defining Your Ideal Customer—With a Persona

By Wes Powell September 9, 2015

Why do some companies seem to “get” their customers? Their marketing is spot on and speaks to..

Navigating the Challenges of Content Marketing

By Spencer Powell July 4, 2015

On the surface, content marketing is a fairly simple process. You create the content that your..



Recent Posts

Posts by Topic

see all

Subscribe to Blog