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Episode 80: Display Ads & PPC vs. Content Assets

Are display ads overrated? Display ads and pay-per-click (A.K.A. PPC) are useful at driving traffic but may not be converting leads once they get to your website. In this episode, Spencer talks about why content assets may be a better investment.

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Episode 78: Should Builders & Remodelers Be Podcasting for Marketing?

How could podcasting benefit your remodeling or home builder business? In this episode, Spencer goes through his experience with podcasting and gives tips on how contractors can use the format to their advantage to take their business to the next level.

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Episode 77: Build Your Dream Team with Vicki Suiter

How to Build Your Dream Team

How do you build your dream team? And how do you maintain it once you get there? In this episode, Vicki Suiter, owner of Suiter Business Builders in Novato, CA, guides us through the process of building a dream team by focusing on what truly motivates your employees and being clear about what defines success for your team from the get-go.

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Episode 76: From ME to TEAM: Lessons Learned from 10 Years Building & Leading a Team

 

Tips for Creating a Positive Work Environment

How do you create a positive work environment? Spencer gives a rundown on how he started his builder Funnel with a focus on the team and core values in order to grow Builder Funnel's culture from the ground up.

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Episode 69: The History of Design-Build with David Supple

A Brief History of the Architect

The Profession, the Education, the Etymology

There is often an antagonistic relationship between architects and builders. But did you know? Historically speaking, the architect was always a builder too. According to our guest David Supple, the schism between designer and builder is a recent one, and one that has had a negative effect on the industry and client satisfaction.

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Episode 67: Increasing Mental Health Awareness in the Construction Industry w/ Daniel Allen

How Wacky Shirts Are Improving Mental Health Awareness

In Australia six men per day take their own lives, our guest Daniel Allen explains. The construction industry in particular has one of the highest suicide rates among professions. These trends carry over the seas to the United States as well, where suicide is the tenth leading cause of death, and men are 3.5 times more likely than women to commit suicide.

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Episode 65: End of Year Tax & Financial Planning for Construction Businesses w/Patrick Camuso, CPA

Why You Should Start Thinking About 2020 Taxes Right Now

Patrick Camuso, CPA, says that if it is time for your 2019 tax return, your window of opportunity to plan for this return has already closed. Tax returns are historical; all it is is looking back at the year passed. But proper tax planning is proactive and is done before the tax year even begins. Returns are about the past. Planning is about the future.

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