In this episode, Spencer talks about how to create a marketing plan for your remodeling business. Learn about the importance of tracking traffic revenue broken down by channels, strategizing funds, and much more!
Learn all about it here on Builder Funnel Radio!
- 0:38 Introduction
- 4:00 Start With Your Goals
- 4:24 Look At Last Year's Data
- 5:10 Decide What To Continue, Increase, Decrease, Or Cut
- 5:23 Real World Example
- 6:43 Put Tracking Mechanisms In Place
- 6:58 Break Data Down By Channel
- 8:49 Which Jobs Where The Best Fit And Margin?
- 9:45 Where Did We Get The Best Clients?
- 11:00 How Much Did We Spend Per Channel?
- 12:14 It Is All About Strategy
- 14:34 Test Something New
- 15:13 Make Sure To Track Your Data
Resources
- Remodeler Marketing Blueprint
- Ask Us A Question
