How much money should your home building, remodeling, or contracting business spend on marketing? In this week's episode, Spencer overviews what percentage of your revenue should be allocated to your marketing budget, what the budget should cover, and how to plan this budget based on your goals rather than your current state.
In addition, Spencer answers the question of the day: Where should I start with making video? List to hear more about video marketing and marketing budgets!
Learn all about it here on Builder Funnel Radio!
- 0:38 Introduction
- 0:54 Question of the Day: Where Should I Start with Video?
- 3:36 Marketing Budgets
- 5:43 What Should I Include in the Budget?
- 9:04 Budgeting Based on Growth Goals
- 11:01 Final Takeaways